Legal

Terms of Service

Effective 5 November 2026

These Terms govern your use of the AppStoreToolkit Mac app, the website appstoretoolkit.com and related services (the "Service"), provided by AppStoreToolkit ("we", "us"). By creating an account or using the Service you agree to these Terms. If you use the Service for a company, you confirm you're authorised to accept these Terms on its behalf.

1. The Service

AppStoreToolkit helps app developers research keywords, track App Store rankings and competitors, read reviews, prepare metadata and screenshots, view analytics, manage Apple Ads and, when connected, publish promotional content to their own TikTok and Instagram accounts. We may add, change or remove features over time.

2. Accounts

3. Trial, subscriptions and billing

4. Connected services

The Service connects to third-party platforms at your request, including Apple (App Store Connect, Apple Ads), TikTok, Meta (Instagram) and Anthropic (Claude). Your use of those platforms is governed by their own terms, which you agree to follow. In particular:

5. AI-generated suggestions

Claude and other suggestions — keywords, metadata, replies, ad changes — may be inaccurate or unsuitable. Review them before approving. You're responsible for what you publish.

6. Data, estimates and accuracy

Rankings, popularity, difficulty, download and revenue estimates and other metrics come from Apple and other sources or are calculated by us. They're provided for guidance and may be delayed, incomplete or inaccurate. Don't rely on them as the sole basis for financial decisions.

7. Acceptable use

You agree not to:

8. Your content

You keep ownership of everything you add or create: listings, screenshots, videos and notes. You give us a limited licence to host, process and transmit it, only to run the Service for you, including sending it to platforms you choose.

9. Our property

The Service, its software, design and trademarks belong to us or our licensors. We give you a personal, non-exclusive, non-transferable licence to use the Mac app while your account is in good standing. Feedback you send may be used to improve the Service without obligation to you.

10. Suspension and termination

You can stop using the Service and delete your account at any time. We may suspend or terminate accounts that breach these Terms or create risk for others. Where reasonable, we'll give notice first. On termination we delete your data as described in our Privacy Policy.

11. Disclaimers

The Service is provided "as is" and "as available". To the fullest extent the law allows, we disclaim implied warranties of merchantability, fitness for a particular purpose and non-infringement. We don't guarantee any ranking, download or revenue outcome.

12. Limitation of liability

To the fullest extent the law allows, we are not liable for indirect, incidental, special, consequential or punitive damages, or for lost profits, revenue or data. Our total liability for any claim is limited to the amount you paid us in the 12 months before the claim, or USD 100 if greater. Nothing in these Terms limits liability that can't be limited by law.

13. Indemnity

You'll indemnify us against claims arising from content you publish through the Service or your breach of these Terms or third-party platform terms.

14. Governing law

These Terms are governed by the laws of South Africa, without regard to conflict-of-law rules. Mandatory consumer protections in your country of residence still apply.

15. Changes

We may update these Terms. For material changes we'll give you at least 30 days' notice in the app or by email. Continuing to use the Service after changes take effect means you accept them.

16. Contact

hello@appstoretoolkit.com · AppStoreToolkit, South Africa